Superstruct’s McGonigal on ARGs
By jtcobb on Nov 20, 2008 in Serious Games
Given that I recently posted on Superstruct, it seems only appropriate to point out this engaging video from Business Week featuring Superstruct creator Jane McGonigal. It’s well worth the 7 minutes or so it takes to view.
In it, Jane addresses five questions:
- What is an alternate reality game (ARG)?
- How do ARG’s help build new collaboration skills?
- Can ARG’s be built more cost-effectively than the usual high-tech, high graphic video games (very glad she addresses this one - affordability is a strong factor in favor o ARGS’s)
- How can something like Superstruct serve as a real-world tool?
- Do you still work on promotional games
Listen to it. Share it with friends and colleagues who like to think innovatively. And be sure to give Jane some points.
Jeff Cobb
Mission to Learn
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