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Flatworld Knowledge - Eric Frank

A recent “textbook rant” by Seth Godin (in which Flatworld gets mentioned in an update) highlights the importance of the textbook debate. So listen in to this Flatworld Knowledge interview…

Flatworld Knowledge has been creating something of a stir lately with its plan to introduce free, open textbooks into the higher education market.  I recently had the chance to talk with Flatworld’s chief marketing officer, Eric Frank, about what’s wrong with the textbook industry, what Flatworld is trying to do about it, and how a business can be sustainable when it gives its core product away for free.

Here’s the MP3 file link in case you do not see the audio player below, or in case it gives you any issues. I’ll also be updating this post in the near future to include an RSS feed and iTunes option. Subscribe to the comments if you want to be sure to know when that happens.

Download MP3 file (28:56)

Flatworld Knowledge Transcript (PDF)

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Jeff Cobb
Mission to Learn

Related posts:

  1. Textbook Revolution
  2. School of Everything - Paul Miller
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  4. Weekly Edutweets for 2008-10-24

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